Wedding Industry Facts and Economics

The place to come for insider wedding industry statistics and interesting facts.



Aussie Couples Favour a Traditional Style of Wedding

When planning their big day, it’s clear to see Australian couples aren’t swayed by trends.

hitched.com.au surveyed brides and grooms across Australia to find out what style of wedding is most popular. Well over a third of the votes (37.96%) said they were planning a classic or traditional style of wedding. A traditional style of wedding typically includes understated décor, and traditional touches such as a tiered wedding cake.

The second most popular style of wedding theme was ‘rustic’, which was favoured by a quarter of entrants. Rustic weddings have grown in popularity in recent years, and suit a lot of Australian wedding venues, such as vineyards and wineries. Just under a quarter (23.15%) stated they were planning a vintage or shabby chic style of wedding, with lots of floral touches and pretty details.

8.33% of couples are planning an alternative themed wedding, whilst 5.56% have chosen a quirky theme (which includes more out-there wedding themes such as festival style or nautical).

We surveyed 108 wedding planning couples.

For plenty of wedding theme ideas, visit the inspiration section on hitched.com.au

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